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Why First Impressions Win (or Lose) the Sale People begin forming their first impressions of you in the first 55 milliseconds  they see you. A famous study by psychologists Nalini Ambady and Robert Rosenthal demonstrated this beautifully: students rated professors’ teaching ability after watching only a two‑second silent clip of them, and their ratings matched those of students who had taken the entire semester‑long class. That means we make nearly instant judgments that ofte

"Let me think about it." Salespeople from antiquity until now have been hammered by this objection and many of the other classics....

Most reps chase the "yes." And it's not their fault, we’ve all been taught to build momentum with micro-yeses. But the best closers don’t...

From Implementing to Driving The systems that got you to $100K won’t get you to $300K. In Part 5, we explored implementation and the...

“You don’t rise to the level of your goals. You fall to the level of your systems.” — James Clear Recap: Prioritization In Part 4 of this...

A common theme we’ve been exploring is this: Sales doesn’t scale through hustle. It scales through  systems . In Part 3 of this series,...

If your sales system feels sluggish, you might not need a full rebuild yet. You might just need alignment. In Part 2 of this series, we...

In Part 1 of this series, we explored The Plateau Problem  — why online businesses flatline. We broke down the psychology, math, and...

If you’re stuck you've finally hit the elusive plateau... It’s not your mindset. It’s not a lack of hustle. It’s a broken sales engine ....

Language Learning Rewired My Sales Brain A few weeks ago, I decided to brush the dust off my Portuguese. But this time, I wanted to make...

The Sales Call That Ended Too Soon My first remote closer interview was with a prominent multi 7-figure company. I somehow convinced them...

The Problem: Why Are Prospects Showing Up Unprepared? "I’m not even sure what you guys do." I sat there thinking, Why did they take an...

The Problem With Sales Scripts (And How I Found a Better Way) It had been over two weeks —more than 80 sales calls —without a single...